Melba Holliday

Managing Partner, Atlantic Leadership Group

About Me

As Phase l Executive Coach for SOTF and managing partner of Atlantic Leadership Group, Melba Holliday has spent the past ten years guiding our nation’s special operators through successful career transitions from the military to the private sector.

Melba delivers an exclusive experience to her clients with profound insights that enable them to advance their priority life and career goals. Focused on the process of results, she designed the Phase I path in 2014, which over 750 special operators have walked to conquer a successful transition. Her exceptional ability to listen to your total message and light your path with insights and inquisition gives you the tools to become clear about your goals, how to talk to yourself and position your personal brand, and the confidence to be motivated in taking action on those plans.

Melba works with her business partners, Edwards Holliday and Sarah Holliday. Together, they use a variety of instruments in their client work, including the models of behavior (DISC), motivators (Driving Forces), skills (Competencies), and capacity (Acumen). They are experts in the unique Fascination Advantage System that captures your differentiator in a customized Anthem and Value Proposition Statement. They believe awareness precedes change and they use the latest facilitation methods of Appreciative Inquiry to help operators ease and accelerate their transition.

Melba’s Executive Coaching certifications include:

· ICF, PCC, Professional Certified Coach

· Fascination Certified Advisor from Fascinate, Inc.

· Certified Reinvention Practitioner from Reinvention Academy

· Teaching Horse Certified Facilitator

· Certified Coach from Results Systems, Inc., Neuro Leadership Group

· Certified Facilitator from Leadership Management, Inc.

· Conversational Intelligence Certified, C-IQ CreatingWe Institute

· Certified Equine Assisted Coach, Equine Alchemy

· DISC and Driving Forces Certified from TTI Success Insights